ElastiFlow welcomes Eric Fischer as Interim CRO and Vivien Fang as VP to drive growth and partnerships.

Oakland, CA – January 14, 2025 – ElastiFlow, a leader in network observability and security solutions, is strengthening its leadership team to support its next phase of growth. The company has appointed Eric Fischer as Interim Chief Revenue Officer (CRO) to drive revenue expansion and go-to-market strategies while the search for a permanent CRO is underway. Fischer brings extensive experience in scaling high-growth companies, having led revenue operations at Dynatrace, Turbonomic, and BitSight.

Additionally, Vivien Fang joins ElastiFlow as Vice President of Strategic Alliances, bringing over a decade of experience in GTM strategies, cloud solutions, and global partnerships from her tenure at Cisco and AppDynamics. Fang will lead ElastiFlow’s partner strategy, expanding its alliances and ecosystem to enhance market reach.

Scaling for the Future with Proven Leadership

As ElastiFlow continues its rapid growth, Fischer will oversee revenue operations, sales, and market expansion, leveraging his track record of success:

• Dynatrace – Led global sales, growing revenue from $3M to $330M and positioning the company for acquisition.

• Turbonomic (acquired by IBM) – Scaled revenue from $30M to $70M by optimizing sales and GTM execution.

• BitSight – Expanded revenue from $25M to $84M, contributing to the establishment of the cyber risk ratings market.

“I am passionate about building high-performing teams that bring emerging technologies to market and drive revenue growth,” said Eric Fischer, Interim CRO of ElastiFlow. “ElastiFlow is at an exciting inflection point, and I am so confident about the opportunity to help this team scale operations, boost our go-to-market approach, and deliver a great solution to enterprise customers, as we search for a long-term CRO.”

Strengthening Partnerships for Market Growth

As part of its expansion, ElastiFlow is investing in strategic partnerships to deliver even greater value to customers. Fang’s leadership in Full Stack Observability at Cisco and Splunk integrations will drive deeper collaborations, accelerating ElastiFlow’s partner-led growth strategy.

Commitment to Long-Term Growth & Innovation

As the company continues to scale, ElastiFlow is actively recruiting a permanent CRO to further accelerate global expansion.

“We remain committed to building a world-class organization that can achieve both product innovation and business success. That starts with assembling a world-class leadership team.” said Rob Cowart, CEO of ElastiFlow. “Eric’s expertise in scaling companies and optimizing revenue operations will be invaluable during this phase. At the same time, our search for a full-time CRO underscores our commitment to long-term strategic growth.”

About ElastiFlow

ElastiFlow delivers next-generation network observability solutions, empowering enterprises with deep visibility, security insights, and operational intelligence. By leveraging highly enriched flow data, ElastiFlow helps organizations enhance performance, security, and network resilience at scale.

To learn more, visit www.elastiflow.com.